Second Hand Tiffany & Co. Jewellery: How to Make Money Wearing Pre-Loved Tiffany!

Did you know you can wear a Tiffany & Co. diamond necklace and make money while you enjoy it's beauty? 

Vintage Tiffany & Co. Diamond Heart Necklace

This IS possible.  With Pre-Loved Tiffany & Co. Diamond Jewellery.

Tell me more!

When luxury branded jewellery is bought new from a store most of the value of the item is extrinsic and tied up with how well known the brand is. 

Luxury brands spend a fortune on and marketing and advertising to remain top of mind in a customers eyes.  What this means, is that their overheads are extremely high.  So brands like Tiffany & Co., Cartier, Bvlgari etc mark up their prices to compensate for their expensive shop fronts and exorbitant rent in prime real estate locations. 

Okay, high overheads, I'm with you so far...

Once the beautiful Tiffany & Co. diamond necklace or other branded fine jewellery, is removed from the shop, the exact same stunning and finely crafted piece, is worth less after purchase.  This is because the item is now classified as second-hand.

The benefit is that once an item is no longer classified as brand new, the items value is now based entirely on what the brand delivers. 

So...Brand new luxury goods depreciate. 

Correct.  This means is the value of the Tiffany & Co. diamond necklace is now derived from the actual craftsmanship of the piece.  This includes the beauty of the item and the detail of the design. 

These characteristics will never change and are 100% intrinsic to the piece.  No matter how many times this particular pre-loved Tiffany & Co. piece changes hands and how much time passes, the value remains with the item and is relatively stable.

But how does the Value of Second-Hand Jewellery increase?

Fine jewellery companies like Tiffany & Co., Cartier and Bvlgari recurrently raise their prices and never go on sale.  These price increases are to do with how well the company is going, how well the economy is going, the strength of the US Dollar and other factors such as inflation.
Hence the inherent value of the pre-loved Tiffany & Co piece remains, plus the value attributed by the rising prices of the luxury brand results in the value of the pre-loved Tiffany & Co. diamond necklace, increasing in value.

I understand! Second-Hand Jewellery increases in Value over time.

Yes, exactly.
Vintage Tiffany & Co. Necklace.
Because brand new luxury items depreciate once defined as second hand, second hand value is based on the intrinsic characteristics of the item.  The quality, the workmanship and the design.  This holds true over time and as luxury houses increase their prices, the second hand piece also increases in value as well.
Therefore, with pre-loved luxury designer jewellery it is possible to enjoy these beautiful pieces and make money at the same time. 
Vintage Tiffany & Co. Necklace

How many fashion accessories exist like this?

Not many.  It is a definite win for both your wallet and your wardrobe.

Catherine Trenton Jewellery

I am a collector and dealer of pre-loved luxury jewellery from brands like Tiffany & Co., Cartier and Bvlgari.  To view our current collection of diamond designer jewellery, please visit us here.


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  • CTJ on

    Hi Sandy, please email us at Thank you!

  • Sandi Brown on

    Hi I have a Tiffany Elsa Peretti 18ct yellow gold XL open heart pendant (no chain). Would u be interested in buying it? Thx

  • Sandi Brown on

    Hi I have a Tiffany Elsa Peretti 18ct yellow gold XL open heart pendant (no chain). Would u be interested in buying it? Thx

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